Tuesday 7 June 2011

iCloud launches with Jobs

Apple head honcho Steve Jobs has taken a break from his medical treatment and launched the company's new music offering, the iCloud, at the Worldwide Developers Conference in San Francisco. Fully licensed by all four major record companies and publishers Billboard cited sources this weekend confirming that the split of revenues generated by the iCloud service will be 58% to the labels, 12% to the publishers and 30% to Apple. It will be interesting to see if Apple's digital locker service will have more or less limitations compared to those launched by Amazon and Google, who decided to go without licenses – and perversely therefore don't have any content owners to placate – and on first looks it appears that iCloud doesn’t actually allow you to store music in the cloud.

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