Having secured agreements with all three major labels, Sony, Warners and Universal, Apple has announced it is launching its long awaited streaming music service at its World Wide Developers Conference yesterday. The service will be called iTunes Radio (iRadio is already used by another company) and will provide users with a personalised stream of music but only limited on-demand functionality. It will be free to use, funded by advertising, though subscribers to Apple's premium digital locker service iTunes Match will be able to access an ad-free version. Agreements with indie labels are expected to follow.
Tuesday 11 June 2013
iTunes Radio launched
Having secured agreements with all three major labels, Sony, Warners and Universal, Apple has announced it is launching its long awaited streaming music service at its World Wide Developers Conference yesterday. The service will be called iTunes Radio (iRadio is already used by another company) and will provide users with a personalised stream of music but only limited on-demand functionality. It will be free to use, funded by advertising, though subscribers to Apple's premium digital locker service iTunes Match will be able to access an ad-free version. Agreements with indie labels are expected to follow.
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