NME launches in Japan

NME has launched in Japan, boosted by a a new deal with concert promoter Kyodo Tokyo Inc. The flagship UK new music magazine,  which recently announced it would scrap its £2.50 cover price and become free, has launched a localised website in Japan, nme-jp.com, and is plotting a series of live NME-branded music events in the territory – kicking off with the Jesus & Mary Chain in November. NME.jp.com will feature interviews and news with local artists, as well as translated content from the main NME.com site.