Live Nation launch in South Korea

Live Nation has launched a new division in South Korea , headed up by Steven Kim and Yongbae Cho, both veterans of the country's live industry. Confirming the new office, to be based in Seoul, Live Nation head honcho Michael Rapino said "We see great opportunity for concerts around the world and our move into South Korea represents another step in the growth of this business. Our strategy is to continue our international expansion into under penetrated regions and identify new markets to deliver our unique live experience product".