Monday 12 December 2011

New research says women spend more on music

New UK research from IPC Media says that women are bigger spenders on music than men, though only when tickets and merch are taken into consideration. The new survey by the NME and Uncut publisher found that while the average man spends more than the average woman buying actual recordings (£381 versus £327), women spend more on live music and merchandise, so overall they spend £803 on music products, versus £793 for men. The Great British Music Survey also claims that Britons spend on average 51 days a year listening to music, that 82% of Brits listen to music every day, that radio and personal recommendation are the most important music discovery routes, and that 61% of us talk to our friends at least once a week about musical matters.

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