|Fans at Glastonbury 2016 (Photo by Bea Gibson)|
32 per cent of respondents cited headliners as the number one reason they go to a music festival, twice as many as the next most popular response which was “My friends are going”. 68 per cent say they get a sense of community from attending music festivals but nearly half (46 per cent) think they are too corporate. 77 per cent post on various social media feeds during the festival. Super-fans are 23 per cent more likely to use Snapchat, 63 per cent more likely to tweet and 70 per cent more likely to use Instagram than casual festivalgoers.
you can access the report here https://www.eventbrite.co.uk/blog/festival-super-fans/