Tuesday, 4 November 2014
Grooveshark books in live offer
Controversial music streaming service Grooveshark has now turned its attention to the live events sector , with a new programme called Grooveshark Presents. Announced last week, the company says its streaming service can help reduce the risk for smaller acts looking to tour, by employing Grooveshark's data to ensure they only play where there is an audience for their shows. In a statement, Grooveshark CEO Sam Tarantino said: "With Grooveshark Presents we are removing the significant risks promoters take in booking talent, simply by combining the intelligence gathered from our streaming platform with our unique ability to communicate with our listeners. Live events are in our DNA, as our heavily millennial listener base consumes music online, but spends on music offline. This is a significant step in how Grooveshark organically bridges artists and fans with technology".