Thursday 6 August 2015

Apple Music signs up 9 milllion

Apple's Eddy Cue has confirmed that nine million people have signed up for the standard $9.99pm Apple Music trial, with two million opting for the $14.99pm family package since the platform's launch on June 30. The Cupertino giant is attracting around 315,000 sign-ups per day worldwide but  none of these users are paying for the privilege yet - they are all enjoying a three-month free trial period on Apple Music.

The Verge  claims that the launch of Apple Music hasn't caused any significant drop in iTunes downloads. Which could mean that Apple Music is working well in tandem with the download store, or that it's failing in its aim to attract more mainstream users who are still downloading rather than streaming.

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