Thursday, 30 April 2015
AIF relaunch legal highs campaign
Glastonbury, the Isle of Wight festival, Bestival and more than 40 other major summer music festivals are to black out their websites to highlight the dangers of “legal highs”. The 24-hour online blackout campaign will see organisers replacing their online presence with an image of a roulette wheel and the message: “You could lose the lot on legal highs.” T in the Park, the Secret Garden party, Lovebox and Parklife are also taking part in the initiative organised by the Association of Independent Festivals. The homepage of each website will lead to an infographic showing key statistics, facts and advice about legal highs. It will include information and advice about nitrous oxide or “laughing gas”, whose widespread use has triggered serious health fears. Fields strewn with the metal canisters that are used to inhale the gas have become a familiar sight at many festivals with Glastonbury banning the gas this year after an exploding cannister caused an injury last year.